Real Estate Agents & Brokerages

Real Estate Lead
Follow-up Kit

Automated 7-day follow-up sequence for real estate leads. AI-powered first response within 2 minutes, HubSpot CRM sync, property match evaluation, and appointment scheduling — all on autopilot.

~45min
Average setup time
2M+
Solo agents in US
6
AI prompts included

Bad Lead Follow-up Is costing You Deals

78% of real estate leads never get a response. Of those who do, 53% get it more than 5 minutes too late. You're busy with listings and showings. Meanwhile, your best leads are working with agents who respond faster.

How the Kit Works

1. Lead Submitted

Website inquiry, form submission, or imported from Follow Up Boss / MLS board. Workflow triggers immediately.

2. AI First Response

Within 2 minutes, a personalized intro message goes out — warm, professional, Fair Housing compliant. Introduces you with a Loom video link.

3. Property Match

AI evaluates lead criteria against your active listings. Match summary auto-compiled and sent on day 2.

4. CRM Auto-populated

HubSpot or Follow Up Boss updated automatically. Contact card, source, criteria, and lead score all mapped.

5. Appointment Booked

Smart calendar availability sent. Showing scheduling link included. No back-and-forth needed.

What's in the Kit

Import-ready n8n JSON covering the full 3-touch follow-up sequence:

  • Webhook trigger (form submit, Follow Up Boss webhook, HubSpot form)
  • AI node — Day 1 intro message (Fair Housing compliant)
  • HubSpot node — auto-creates contact + lead scoring
  • Day 3 op follow-up prompt (calendar availability check)
  • Day 7 final push (property update + urgency trigger)
  • Appointment confirmation sequence
  • Fair Housing compliance gate (blocks discriminatory content in AI responses)

~7 minute walkthrough covering:

  • n8n account setup (free tier compatible)
  • Connecting HubSpot or Follow Up Boss API
  • Recording your own Loom intro video and embedding in the workflow
  • Configuring the AI agent and API keys
  • Setting up your 3-touch schedule (Days 1, 3, 7)
  • End-to-end testing walkthrough
  • HubSpot: API key + pipeline stage mapping + deal creation
  • Follow Up Boss: webhook setup + lead import configuration
  • MLS board: data usage terms + recommended integrations
  • Calendar: Calendly or Cal.com connection
  • Troubleshooting FAQ (top 8 issues)
  • Intro message prompt (Fair Housing compliant)
  • Property match evaluation prompt
  • Day 3 follow-up prompt
  • Day 7 urgency + final push prompt
  • Showing confirmation detail prompt
  • No-response nurture prompt (30-day inactive)
  • Fair Housing Act overview and automation implications
  • AI response compliance gate — keywords to block in AI responses
  • Protected classes reminder (what AI cannot reference)
  • MLS data usage terms and what you can automate
  • Anti-discrimination language checklist for AI prompts

Compliance Note: The Fair Housing compliance notes are informational. The workflow includes an AI gate that blocks protected class references, but always consult your broker and legal counsel for formal Fair Housing compliance guidance.

Real Estate Kit Reviews

From solo and small-team real estate agents

"I was losing leads left and right because I couldn't respond within minutes while showing houses. This workflow gives me a 24/7 first responder. Booked 3 showings in week two."

RB
Ryan B.
Solo Agent, Nashville TN

"The Fair Housing notes alone were worth the purchase. I had no idea there were specific things you can't say in an automated message. The AI compliance gate that came with it is smart."

LM
Lisa M.
Buyer's Agent, Tampa FL

"I'm not technical, but I had this running in 40 minutes. My HubSpot CRM is finally useful because it's getting populated automatically. The workflow is seamless."

CP
Carlos P.
FSBO Specialist, San Antonio TX

Frequently Asked Questions

Yes — the primary integration shown is HubSpot, but the workflow can be adapted for Follow Up Boss, Pipedrive, or any CRM with a webhook or REST API. The integration guide shows the HubSpot version; other CRMs follow the same pattern.

The workflow includes a compliance gate — an AI node that reviews every outgoing message before it sends and blocks anything referencing protected classes. This isn't a substitute for legal advice, which is why we include a comprehensive Fair Housing notes document as well.

Yes. The n8n workflow uses n8n's built-in date/time nodes. You can set any schedule — daily check-in, 5-day sequence, or weekly newsletter mode. The Loom video shows where to change the timing.

Real Estate AI Follow-up Kit
$97
One-time purchase · Keep forever
  • n8n workflow JSON (3-touch follow-up)
  • ~7 Loom setup video walkthrough
  • HubSpot / Follow Up Boss integration guide
  • 6 AI prompt templates
  • Fair Housing compliance notes + AI gate
  • Troubleshooting FAQ
  • 14-day money-back guarantee
  • Free lifetime workflow updates

Secure checkout via Lemon Squeezy  •  14-day refund guarantee

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